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Getting Started

Using OpenTable Confirmations to Increase Wisely Guest Signups

by
Maddie Lakind
created on
Jul 12, 2016

As the world's leader in online restaurant reservations, OpenTable serves as a strategic pairing with Wisely when it comes to onboarding new guests.

 

And one of the easiest ways to utilize their resources is by adding a Wisely reminder to OpenTable reservation confirmations. Its fast, its automated and its one of the simplest ways to drive signups from restaurant patrons old and new. 

 

Click here (then click "Custom Email Messages") for a full video tutorial for a full tutorial on how to update your restaurant's confirmation email to reflect your new Preferred Guest Program with Wisely.

 

A major upside to this email adjustment is that OpenTable will not only send your restaurant's automated response to new reservations but to guests making reservation changes, cancellations and general inquiries. The ability to tap guests from all technological angles, makes this both an efficient and maximally effective marketing strategy.  

When drafting content for the message itself, short and sweet is always a reliable approach, like this snipit here:

 

 

Join our Preferred Guest Program

Enjoy a complimentary Sangria on your next visit

Download at: getwisely.com/app

 

OpenTable_Confirmation.png

 

We encourage you to adjust the wording of the message to fit your restaurant's personal voice and aesthetic. After all, that's what is drawing guests there in the first place.

 

These responses and the perks offered within them can also be modified to reflect the seasons, holidays and other notable restaurant events. Just a few minutes is all it takes before the new acquisitions start rolling in! 

 

For more ways to help launch your Preferred Guest Program with Wisely, check out our full list of marketing strategies here

 

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Wisely empowers restaurant groups to grow and sustain profitability by acquiring valuable new guests, converting them into regulars, and keeping them happy for life. Our software is easy-to-use and enhances productivity, so staff can focus on what really matters. For more information or media inquiries, please contact us at hello@getwisely.com.